Ice Cream, Coffee, & Music: Local businesses team up for 5th annual holiday giveback campaign

December 17, 2020

We are truly fortunate to collaborate once again with three local treasures this Christmas season. Monogram Coffee, Made by Marcus ice cream, and artist Ellen Doty are all back for a fourth annual holiday giveback campaign, supporting those experiencing homelessness in our city.

“I can never say enough about how meaningful this collaboration is to all of us,” says Doty. “It brings together local musicians and local businesses to support those that truly need it during the holiday season.”

How does it work, you ask? Essentially by eating ice cream and drinking coffee!

  • $2 will go back to those in need from every pint of Monogram Espresso & Speculoos Cookie ice cream sold
  • $5 will go back to those in need from every bag of “Mittens” Monogram coffee purchased

Additionally, each bag of coffee will also come with a free download of the new Ellen Doty single, Mittens, written by Doty and Alberta artist Wyatt C. Louis.

Snuggle up this Christmas with a warm cup of smooth and chocolatey Guatemalan roast coffee, or a bowl of espresso ice cream, swirled with homemade speculoos cookie butter, and feel good (on the inside and outside) knowing you have made an impact this season.

The cherry on top

ATB Financial will be matching contributions to double the final total raised by these small businesses!

Thank you to everyone involved in this wonderful seasonal collaboration. This year has been a challenging one – for everyone – and with the support from awesome local businesses, together we will help and serve so many in their hour of need.

If you are interested in getting involved with The Mustard Seed, check out our volunteer opportunities here: https://theseed.ca/volunteer

Be a part of moments like these and join our family of supporters